With the end of the year approaching, industry numbers are coming in from the Out-of-Home world. An exciting event is coming up in November as the OOH industry recovers! Of course, not to forget the exciting news from October, including fun examples from the field of technology, as well as analytics, projections, and guidelines! October was also a trendsetting month for OnSign TV itself with the roll-out of our new and improved Dynamic Compositions! New Zealand reports stron

It’s difficult to believe we’re already setting foot into the final quarter of 2022. How time flies! We can already see the massive improvements and recovery Out-of-Home has gone through since the year’s beginning. Plenty of good months are now behind us, and September was no different. Before we dive into what transpired in the recent weeks, including important city-wide decisions, tips on 3D ads, and some interesting stats, we take notice of an important event coming soon:

This month in digital signage, we have plenty to talk about! For a start, Lyft expands its ad business further into the Out-of-Home industry. This expansion makes sense as a recent study shows consumers find DOOH (Digital Out-of-Home) to be more trustworthy than other advertising mediums. On the topic of hardware and technology, the average pixel pitch size for LED displays is dropping, predominantly in China. Meanwhile, Germany is switching off digital signage after 10PM. Le

Before you know it, July is already over! With everything happening globally, time really does fly. We certainly had no shortage of exciting developments in the world of digital signage. For a start, Google announced the release of its ChromeOS Flex. The multimedia zones at Hong Kong International Airport take us on a journey. Lastly, we explore the possibility of Uber entering the DOOH world. Oh, and a quick digital billboard recap on why they’re are such an awesome advertis

This month, there’s plenty of good news, fun finds, and a few thought provoking topics. One of our favorite digital signage blogs talked about 3D LED displays and provided additional insight potential buyers might be misunderstanding. Also, the leading global authority on marketing effectiveness published genuinely useful priorities for businesses who want to enhance their advertising’s impact. Lastly, we’re warming up for the back-to-school season! 3D LED displays are not wh

In recent news, May brought important insights. An eye-opening study showed the real value of Out-of-Home advertising for advertising value. Another study revealed the power of Out-of-Home advertising to online activation. Of course, we also saw intriguing technological marvels, as we do every month, and an exciting new feature for digital signage content creators! Lastly, we have good news regarding future exhibitions and larger public events as they head toward pre-pandemi

Now, that we have concrete numbers for the start of 2022, April delivered some promising news! It’s going to be a good year, unless something surprises us, which wouldn’t be the first time. The first quarter achieved high numbers for Out-of-Home. We also look ahead and prepare for big OOH events in the upcoming months. If that isn’t enough, this month we saw a 60 feet tall hologram in multiple locations across the globe, as well as some useful stats when it comes to engaging

There is no doubt that 2021 was a vast improvement compared to 2020. It was a challenging time, though, with lockdowns surging in some parts of the world, and all industries struggling to cope. Let’s take a quick glimpse at different corners of the world and see precisely how the Out-of-Home world did in 2021, how well it recovered, and what the path ahead looks like! US OOH returns after a year of uncertainty The overall numbers for OOH in the United States will be out in th

With March behind us, the first quarter of 2022 is done! The official stats are not out yet, but it’s clear that these quarterly numbers will be positive because we saw a really strong start for the year. In the meantime, let’s focus on what exciting news we had this month. We start off with the latest info about an up-and-coming technological marvel, then we check out the great Out-of-Home opportunities coming with increased summer travel, and lastly, we wrap up with direct

So far so good with another month of the year behind us and the pandemic numbers gradually receding. Let’s hope even greater things await us in the coming months. We heard great news this month, starting off with impressive industry stats for January 2022. Furthermore, while targeted online ads face challenges from upcoming privacy-oriented changes, outdoor advertising eagerly awaits them. Also, will 2022 be the year for programmatic OOH? Here’s what else February had in stor