In today’s competitive real estate market, standing out to potential buyers is quite the challenge. With digital displays, you can provide information about properties more efficiently. This approach not only helps sell real estate by letting buyers make informed decisions, but also allows you to upsell properties and provide targeted information based on their interests. Overall, digital signage can help sell real estate by making information more accessible. We’ll start off

Three quarters down and one to go! As we approach the end of 2023, marketers and researchers begin drawing comparisons to the previous year. One of them indicates that television might be slipping in popularity in the eyes of marketers. Apart from that, Out of Home New York is coming in October, so we’ll talk a bit about that. We also ran into some inspiring examples of digital signage campaigns, as well as a few guidelines. Let’s get into it! Out of Home New York 2023 New Yo

To successfully promote events with digital signage, there are a few important boxes to tick first. You must ensure that the audience observing the display will actually show interest in the content and that this promotional content doesn’t interfere with your regular campaigns. We’ll also discuss the differences in promoting your own events versus those organized by a third-party. Promoting your own events You’re most likely promoting events your own business is planning, a

Using digital signage in corporate training can be a lot more than playing a simple tutorial video on a loop. Of course, guidelines and instructions are an integral part, but there are many other ways of using digital signage to welcome, engage, and educate staff. To start off, help newbies learn the ropes! Then you may use digital signage to provide direct training and allow them to be on the same page with everyone else on the team. 1. A welcome for new employees Create di

August was an exciting month of development and use cases in the world of digital signage technology. For a start, as the 2024 Olympics took place recently, featuring a fantastic opportunity for visuals, some said the opportunity was not used to its full potential! We’ll talk about it in more detail, alongside tech feats such as projection mapping, LCD testing, and more usage examples of digital signage to spark your imagination. Getting creative with projection mapping! Asto

Reception areas typically serve the same function in every business. They offer a warm welcome and act as information hotspots with all the answers. It’s a pretty straightforward concept, but we uncover additional potential once we throw digital signage into the mix. The variety of information really changes from business to business, and digital signage at reception areas can act as a powerful ally to make it more informative, efficient, and easier to handle for staff. Welco

Pop-up stores are stores which temporarily occupy a retail space to gain exposure to new customers. As such, they utilize an approach that’s different from a regular retail store. They aim to bring a sense of limited access and excitement as they are indeed temporary. Digital signage in pop-up shops can do much to help achieve this goal. Its versatility and ability to display large amounts of content in a visually pleasing way is a real game-changer in this environment. First

The hottest month of the year is behind us, and we’re happy to report that the digital signage sector has also been hot! While we’re on the topic, heat always gives reason to consider sustainability. As such we came across several discussions over digital signage sustainability, but also stats which confirm the effectiveness and impact of Out-of-Home advertising. We talked about emergency digital signage and other highlights from the OnSign TV blog this month. As well as the

Did you see that Opening Ceremony? What a spectacle! And with that the 2024 Summer Olympics in Paris are underway! In the case your target audience appreciates content surrounding the event, digital signage can help. Even for those who aren’t huge sports or Olympics fans, they surely won’t mind catching one or the other update during this time, especially if it relates to their home country. After all, everyone will talk about the Olympics at the moment. The Olympics theme ca

The warmest season of the year offers a great number of opportunities for high quality digital signage content. From offering health and safety advice, to recommending the coziest restaurant in town, here are some ideas for your digital signage content for the summer of 2024! Summer safety information While it is a season filled with beaches, outdoor activities, and travel, summer also comes with its fair share of risks and discomforts. The first on the list is extreme heat w