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We’ve restructured our widgets management to make your life easier, it’s now possible to reuse a single widget in multiple campaigns! In the past, you would have to configure your digital signage widgets each time you wanted to add them to your campaigns – even when you wanted to use the same widget in different campaigns. But now when you add a widget, it’ll be immediately shown as an option for you to reuse it when needed. Plus, specifically for weather widgets you don’t ne

When we see recent news about the big investments in transparent OLEDs, we can notice how much it will change how we view things in the future. The focus of this article is on digital signage and transparent OLEDs, although, at some point, it was questionable whether transparent OLEDs could offer a future for TV. OLEDs Before delving through the article, let’s define what we mean by an OLED. An OLED is an acronym for organic light-emitting diode, where thin and flat layers of

If you’re an active user of OnSign TV, you’ve probably noticed that you have a new option when publishing a campaign: Play Campaign On Demand. But what does that actually mean? It basically gives you the opportunity to play any campaign you want at the click of a button. Campaigns On Demand will start playing instantaneously on your screens when you click that button, regardless of which other campaigns are playing that moment. Campaigns On Demand will interrupt whatever camp

Let’s talk psychology, shall we? Don’t worry we won’t go too deeply into detail because in today’s world we don’t have the time to ingest all the information we’re exposed to. If we did that our heads would definitely explode, not to mention we’d never get anything done. People don’t have time to see every message until the end to learn it. So how do we trick an audience to observe your message long enough for you to tell them the awesome truth? Perception There are a few ele

Wouldn’t it be great to set a campaign to always be played when there’s nothing else scheduled to play on your screens? That’s exactly what Fallback Campaigns do! They automatically start playing when no other campaigns are set to play. Companies usually put institutional messages as fallback campaigns to fill in the gap between scheduled campaigns. But, in fact, you can choose any campaign or campaign playlist you wish to have as fallback campaigns. Fallback Campaigns are al

How do you choose a digital signage provider? The simple answer is: know what you want and know what you need. That’s it, really. But let us elaborate. Planning The first step for any project is planning and, at this stage, you should: 1. Know your goals and objectives. What are the things that you want to achieve? 2. Define your content. You need to know what type of content you want on your digital signage and how this will be presented. Who will create and manage your

Aside from maximum illumination there are a few tricks you can use to make your digital signage shine and enhance your message. This is where the design comes in. It should convey your message successfully with ease and the least amount of confusion for the audience. Words, not sentences! Digital signage is perfect for conveying simple and straightforward messages, unless you’re relying on mind games, but that’s an entirely different story. The style and the size of the text

There is an entire family of mistakes made in digital signage. Some can be overlooked but there are several key mistakes that guarantee the failure of your digital signage. You have an idea for a product or a service, and a few technical errors may prevent you from sharing them with the world. Let’s eliminate them, shall we? #1 Wrong emphasis You have to judge a new book by its cover because you have no clue what’s inside! Digital signage is the cover, your product is the nov