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You no longer have to visit megacities to easily find digital signage networks. Networked digital displays reach thousands of viewers when they are on the go. You can find them in public places, such as transit stations and highways. But you can also see them in waiting rooms, retail stores, fitness centers among other commercial locations. Digital signage displays are not only encountered in Time’s Square in New York City. In fact, they are probably closer than you expect. P

We’ve already written about the importance of design for digital signage. Design does matter and can have a huge impact on your digital signage content strategy. The layout of your message can either be highly effective for engaging customers or discourage passers-by from looking at the screen. We took that into consideration and decided to give you more freedom when designing your widgets at our digital signage software. As you can see below, we used to offer you only 5 colo

Last year was remarkable for us. In 2014 OnSign TV was translated into 4 new languages, reached more than 50 countries and surpassed the 10000th downloads milestone. We’ve also done major technical improvements and released great new features. Of course none of this would have been possible without your trust! Now it’s time to think about what we all want for the new year. We wanted to get 2015 off to a good start. That’s why we’ve just published a new version of our Android

Digital signage makes communication with customers easier and cheaper. Thanks to cloud-based software, digital signage content can be easily created and modified without the need of costly installations or menu printing. Adding promotions is economic and effortlessly controllable without paper or employing more staff. As a restaurant owner, using digital signage can bring about many benefits to your business. So how can you use it to maximize the return on investment? Read on

The art of great advertising is to evoke emotion, action and build trust. Apart from just sales, trust is an important factor that helps repeated sales and benefits referrals. This is where bonding with customers comes into place. For digital signage, bonding can be done by adapting more interactive forms. “The critical mission of embedding digital media within an organization’s over-arching brand marketing and content strategy is to build upon the “customer bonding lifecycle

Content and design must go hand in hand for a successful digital signage strategy. We’ve been talking quite a lot about the importance of having good and engaging content. Besides that, we always say that design matters. Not only design catches the attention of passers-by, but it also gives your viewers more reasons to keep looking at the screen. That’s why we’ve implemented another great feature in our platform: Layer Zones on Campaign Layouts. This enables you to create mor

Sales at the point of purchase, reduction of long-term costs, customer experience enhancement, brand building. Do any of those things ring a bell to you? Those are just some of the benefits digital signage can bring to your organization. But the actual question is: how to create effective content so that your company takes advantage of all of that? As you can see on our last blog post, we believe your content plays an important role in the success of your digital signage stra