The shortest month of the year is quickly coming to an end! But regardless of its length, it brought us big exciting news from the digital signage world. The much-anticipated MSG Sphere release has been announced. Then, we had the pleasure of attending ISE 2023, which was a big success! Before we dive into those particular details, let’s take a look at a recent Forbes article which provided a bit of insight into using the appropriate format of advertising for certain industri

July brought exciting surprises in the digital signage sphere. In fact, a literal brightly-glowing sphere was one of them, as we saw the MSG sphere activate for the Fourth of July festivities. While we’re on the topic of technology, we also spotted some wandering ad-carrying robots, but more on that later! With July coming to an end, we have now made a solid step into the second half of 2023 and a mid-year check-up on the industry is in order. Lastly, we have some safety pre

If you’ve been on the internet in recent years, it’s very likely you’ve heard of TikTok and its popularity. Initially, it polarized with many describing it as just another fading trend, or an app which will soon die out like others before it. It’s not up to us to discuss opinions or predict the unpredictable future of TikTok. Instead, we focus on its potential and benefits when it comes to digital signage! TikTok has been around long enough to prove that it can be a highly va

3D Digital Out-of-Home is an impactful way to bring a campaign to life. Whether they’re simple designs which highlight the three-dimensional effect, or a full on anamorphic illusion, these creative designs truly bring creativity to life when the content appears to actually leave the confines of its display. Because of this visual impact it’s no wonder the demand for 3D DOOH is growing rapidly and is becoming recognized as an opportunity for brands to attract attention. Here,

At the end of January, it’s time for the very first digital signage news post of the year! Not all news can be good news, but it is important to focus on the positive first. This month, we had a big announcement about the very first physical Amazon fashion store, leaving everyone curious to see the features they have in store, no pun intended. Furthermore, an OAAA analysis of the value of Out-of-Home ads shed some light on just how powerful outdoor advertising can be in compa

It’s that time of the year again! Discounts, season specials, and gifts, to name only a few things that make it unique. The customer base is expecting much, and in many ways this time of the year is a competition on who can make the most enticing offer. Digital signage can help with making that offer not only sound good but look good, too! Holiday digital signage can even help you create a winter wonderland, in case we don’t get much snow this holiday season from the outside.

Typically referred to as the 3D Out-of-Home billboard, there have been several jaw-dropping 3D outdoor ads and campaigns which truly made you believe there was another dimension within the billboard, if you looked at them from a certain angle. This can be the case even with static billboards, but when it comes to digital, they become all the more believable. These 3D outdoor ads are, of course, only illusions, but fascinating at that nonetheless. Who knows, they might even be

Another month behind us, and uncharted waters lie ahead. We had hoped for months that the pandemic would impact us less and things would continue a slow ascent into normal. Out-of-Home events were carefully treading forward, but we’ve hit a bump in the road as Digital Signage Summit Europe, planned for the end of September, has been cancelled due to escalation of COVID-19 cases. We’re back to uncertainty. While we wait to see what happens next, let’s look at some brighter thi

This month, the Out-of-Home world marches on strong with new eye-catching tech in use. But while on some fronts it advances forward, it almost appears to take a few steps back in others! Advancements and any potential setbacks aside, this month the winners of the Creative Collection competitions were announced. We also saw two digital signage giants team up to join the battle against ovarian cancer. And to close this digital signage news set, we look into a few tips to keep i

The first quarter of 2021 has come to an end, and we’re no closer to stable ground, it seems. The world is adapting, but even though we try our hardest to keep up with the changes, they just keep coming. Outdoor events are changing their plans each month and one of the larger OOH events that had confirmed its plans last month has already changed them. In other news this month, you’ll see what happens when you don’t secure a video wall properly, what outdoor advertising and ga